DRAFT: This module has unpublished changes.

Sales Promotion

 

Memories never tasted so good”  Sweepstakes

  • Participants have to take a photo of themselves with any flavored Good Humor ice cream bar, follow and post it on Good Humor’s Twitter or Facebook page with the tag @goodhumor for a chance to win a spot in a commercial with Jennifer Lawrence for Good Humor.

  • This is to raise awareness of the brand, create buzz, and to increase presence on social media networking platforms that are used by our target market. 

Summer of Good Humor Event!

  • Goal: To increase more interactions between our products and our consumers, and attract publicity

  • Date/Time: TBA (a couple weeks in the summer)

  • Location: New York, Boston, Chicago, Seattle, Los Angeles

  • There will be free ice cream samples given, vintage photo booths where they can share their memories, while enjoying a benefit concert played by local bands in the area.

  • Our benefit concert supports those who are sick and in need of much support. Good Humor can be active in its support. By passing out “humor” bars, we are reminding people that laughing and humor can be the best cure.

 

 

DRAFT: This module has unpublished changes.